Top 5 Virtual Fitness Programs in Bulgaria Q4 2022

Throughout Q4 2022, Bulgaria saw a dynamic landscape for the top 5 virtual fitness programs on a unified platform. Data from Sensor Tower reveals interesting trends in weekly downloads, revenue, and active users for these applications.

FitPro experienced fluctuations in weekly downloads, starting at around 1.8K in late September and peaking at 4.6K in the week of December 19. Weekly active users for the app also showed an upward trend, rising from 12.4K at the end of September to nearly 20K by mid-December.

Mi Fitness (Xiaomi Wear Lite) maintained a consistent download rate throughout the quarter, with notable spikes in the weeks of December 19 and December 26, reaching about 2.9K and 2K downloads, respectively. Active users saw a gradual increase, starting from 11.5K in late September and climbing to approximately 15K by the end of December.

Pedometer α - Step Counter had a varied download pattern, with a low of 700 in late November and a high of 1.7K in the final week of December. The app's active users remained relatively stable, with a slight dip in November before rising back to around 19K by the end of the quarter.

Pedometer & Step Counter showed a steady weekly download rate, hovering around 1K to 1.5K downloads with a spike to 1.8K in late October. Revenue for the app saw incremental growth, starting from $13 in late September and reaching $34 by the end of December. Active users exhibited a downward trend from 38K in late September to about 36K by the end of December.

HUAWEI Health had a varied download pattern, with a notable dip in mid-November to 464 downloads before rising to 1.1K in the week of December 19. Active users for the app started at 40.6K in late September, peaking at 43.3K in mid-November, before ending the quarter at around 36.6K.

These trends highlight the dynamic nature of the virtual fitness app market in Bulgaria. For more detailed insights and data, visit Sensor Tower.